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The University of Notre Dame Football team carrying Daniel “Rudy” Ruettiger off the field in 1975.


The unlikely football hero immortalized in the blockbuster film Rudy will be a keynote speaker at the 2020 B2W Software User Conference, and a senior strategist from construction consulting firm FMI will lead a unique panel discussion on innovation and technology. The annual event for B2W users runs March 6-8 in Las Vegas, prior to CONEXPO-CON/AGG 2020, North America’s largest construction trade show.

“We’re pleased to continue our tradition of bringing unique, high-caliber speakers to entertain and inspire attendees,” says B2W founder and CEO Paul McKeon. “This is an important complement to the formal learning and networking opportunities at the conference.”

More information on the 2020 B2W User Conference

B2W Software User Conference 2020 Keynote Speaker Daniel “Rudy” Ruettiger. Against the odds, Daniel “Rudy” Ruettiger carved his name into history books as perhaps the most famous graduate of the University of Notre Dame. As fans cheered “RU-DY, RU-DY,” he sacked the quarterback in the last 27 seconds of the only play in the only game of his college football career.

Rudy now entertains and inspires with a unique, passionate, and heartfelt style, portraying the human spirit that comes from his personal experiences of adversity and triumph. Like the film that continues to inspire millions worldwide, his personality and powerful message of “Yes I Can” has an enduring impact on audiences.

B2W Software User Conference 2020 Keynote Speaker Russ Young.Russ Young, senior consultant for the Technology and Innovation Practice at FMI Corporation, will lead a panel discussion at the B2W User Conference on the role and potential of technology in modern heavy construction operations. Russ will incorporate insight from his firm’s research as well as real-world experiences and perspectives from a panel of construction executives.

Close to 100 sessions at the B2W User Conference will provide training on each element of the company’s ONE Platform for estimating and operations as well as insight into a wide range of operational and technology topics. Additions for 2020 include an “Estimator University” track to help new and intermediate users of B2W Estimate become experts and an executive “Growth Strategies” track focused on strategic issues and opportunities. FMI Corporation has served construction and engineering sectors since 1953. The company is a leading provider of management consulting, investment banking and research.

Greg Norris